Velo3D, Campbell, California, USA, has announced the appointment of Brad Kreger as the company’s Executive Vice President of Operations. In his new role, Kreger will have oversight of Velo3D’s various manufacturing facilities and their corresponding teams, reporting to Benny Buller, CEO and founder.
Kreger is reported to bring decades of experience overseeing and rapidly scaling operations in hardware production, including tenures at Thermo Fisher Scientific and its subsidiary Affymetrix, and Fluidigm Corporation. His career has centered around early-stage companies that are scaling the manufacturing of hardware, while also making improvements in quality and cost. In his former role as Senior Vice President of Global Operations at Fluidigm, he successfully led strategic initiatives to increase production of its mass-cytometry technology, and improve the customer experience through operational efficiencies, enhanced infrastructure and streamlined execution.
“Running global operations at a company that is scaling as fast as Velo3D is an incredible challenge, but Brad is well suited to help us reach the next level given his extensive background working with growing companies that provide highly sophisticated hardware,” stated Buller. “I look forward to seeing Brad optimise our operations to accelerate the production of our Sapphire and Sapphire XC printers, increase our manufacturing capabilities, and reach our production goals for 2023 and beyond.”
In his new role overseeing production, Kreger will lead all operations activities at Velo3D, including global logistics, manufacturing, quality, and procurement. He will also be responsible for managing partnerships with key suppliers while automating planning and procurement processes.
“Velo3D is in a unique position, as its metal Additive Manufacturing technology is experiencing increasing demand to meet the needs of its customers,” added Kreger. “I’m thrilled to join such an innovative company that is transforming so many important industries in meaningful ways. I am confident we will be successful in increasing the production of the Sapphire family of printers and navigating the growth we’re forecasting in the coming year.”