ECAL students have watch strap designs additively manufactured by Alloyed
April 11, 2024
Switzerland’s ECAL University of Art and Design based in Lausanne has teamed up with Alloyed Ltd, Oxford, UK, to produce a collection of additively manufactured titanium watch straps. Designed by students of the Master of Advanced Studies in Design for Luxury and Craftmanship, the watch straps were developed using 3D modelling, allowing the creation of pieces that go beyond the limits of traditional techniques.
Among the fifteen concepts designed by the students, five were selected and additively manufactured from titanium (TI6AI4V) powder. The watch straps will be on display at the Watches and Wonders exhibition in Geneva from April 13-15.
The collaboration has made it possible to combine technology, craftsmanship and design in the world of fine watchmaking. It has brought together the expertise of engineers specialised in materials science with the know-how of artisan jewellers, expanding the creativity and spirit of innovation of a new generation of designers.
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