Additive Industries appoints sales agents in Israel, Australia & New Zealand

September 26, 2019

Additive Industries appoints sales agents in Israel, Australia & New Zealand
Paul Philips (Managing Director, Benson Machines) (left) Bart Leferink (Director, Global Channel Sales, Additive Industries) (right) (Courtesy Additive Industries)

Additive Industries, Eindhoven, the Netherlands, has appointed two new agents for the sale of its machines, covering Australia, New Zealand and Israel. Benson Machines, Silverwater, Australia, will represent Additive Industries in Australia and New Zealand, while CMI Electronics Trading, Yogneam, Israel, will represent the company in Israel. 

The company reported that Benson Machines will offer it access to Australia and New Zealand’s industrial markets in aerospace, automotive, medical and general machine building. “With Benson Machines, we add a partner to our network that will work with us to identify and manage these opportunities that will contribute to our accelerated growth in the Asia-Pacific region,” stated Mike Goh, General Manager of Additive Industries Asia Pacific Pte Ltd.

Paul Philips, Managing Director of Benson Machines, commented, “Based on the experience and market knowledge in precision manufacturing we have gained over more than 110 years, and our active involvement in the development of the Additive Manufacturing Hub within AMTIL (Australian Manufacturing Technology Institute Ltd), we are well positioned to introduce Additive Industries and the MetalFAB1 system.”

Additive Industries appoints sales agents in Israel, Australia & New Zealand
Jan-Cees Santema, Sales Director Europe (left), Moshe Cohen, President CMI Electronics Trading (centre) and Bart Leferink, Director, Global Channel Sales (right) (Courtesy Additive Industries)

CMI Electronics Trading will support Additive Industries in the sale of its MetalFAB1 in the aerospace and high-tech industry in Israel. “We are perfectly positioned to represent Additive Industries in Israel, based on our longstanding industry supplier relationships for machinery, materials and parts, as well as our specific experience over recent years in selling metal Additive Manufacturing solutions and services,” explained Moshe Cohen, President of CMI Electronics Trading. 

Daan Kersten, Co-founder & CEO of Additive Industries, added, “With the help of CMI, we will gain access to important potential customers in key segments such as aerospace and high tech for our industrial metal Additive Manufacturing systems.”

Download the latest issue of Metal AM magazine

Our latest issue is now available to view online or download in PDF format.

As well as an extensive AM industry news section, this 176-page issue includes articles and reports on:

  • Innovation and differentiation: Precious metal Additive Manufacturing in the jewellery sector
  • Unrealised potential: The story and status of Electron Beam Powder Bed Fusion
  • Freemelt AB: Open source technology to explore the potential of Electron Beam Powder Bed Fusion
  • In pursuit of perfection: A case study on how Bugatti and APWORKS leverage the full potential of AM
  • Facing obstacles to profitability in metal AM: An Operational Excellence perspective
  • Mass-production using PBF-LB: How laser beam measurements can help pave the way
  • Link3D’s ‘Additive Manufacturing Maturity Model’: Developing an agile and resilient supply chain
  • Design for Additive Manufacturing (DfAM): Binder Jetting Technology demystified
  • > More information

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