Additive Industries appoints Dave Emmett its new North American sales director
August 4, 2021

Additive Industries, Eindhoven, the Netherlands, has appointed Dave Emmett as its new Director of Sales and Business Development for North America. This announcement follows recent changes in senior leadership and investments intended to propel the company into a prominent position within the metal Additive Manufacturing industry.
“I am really excited to be joining this dynamic company with so many innovative concepts that show vision and room for growth,” stated Emmett. “Existing customers with repeat orders for more MetalFAB1 machines is a testament to the product, the process and the service delivered today. In this immature industry, process variability is one of our challenges. The automated processes that Additive Industries has placed in the hands of the operators reduce that variability and offers pre- and post-build validation tools which are critical to quality.”
Formerly a Technical Sales Leader at GE Additive, Emmett has spent the last twenty-five years in various business management roles at leading technology companies such as BAE Systems and Renishaw. His responsibilities at Additive Industries will include driving strategic customer relationships, building the North American sales team, and developing new business initiatives that focus on growth in the key market verticals of aviation, space & defence, high tech, energy, and industrial.
Mark Massey, CCO at Additive Industries, commented, “We are proud to have Dave join the US team. His extensive experience in our industry, combined with his unique commercial skills and application knowledge in metal Additive Manufacturing will contribute greatly to the success of our ambitions in becoming the number one company in our field.”
Ian Howe, CEO at Additive Industries, added, “Considering Dave’s invaluable experience in business development at companies across the world, but specifically in North America, he is masterfully positioned to drive the acceleration of our growth in this region. We have complete confidence in his ability to lead our dedicated US team to new international success on the sales level.”